For Enterprise SEO & Ecommerce Experts By Invitation Only

Winning Ecommerce Discoveryin the Age of AI Search

Join a small, invite-only table of senior enterprise retail and ecommerce leaders for an off-the-record dinner at 53, New York, to talk about how AI Search is changing the way shoppers discover, compare, and buy.

Wednesday 24th June · 7 pm 53 NYC · West 53rd Street, New York

Accept the Invitation → What we'll discuss

Trusted by retail & ecommerce leaders

SkyscannerMarks & SpencerPetco B&QJohn Lewisadidas

An evening hosted by

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The Conversation

What we'll be talking about:winning discovery when the search journey changes

Shoppers are no longer moving neatly from search result to category page to product page.

AI-generated answers, shopping feeds, visual discovery, comparison surfaces, and richer product results are changing what people see before they ever land on your site.

For enterprise ecommerce teams, that raises bigger questions than rankings alone, about discovery, measurement, and where organic growth comes from next.

The kind of questions best worked through around a table, not on a stage.

01How do you influence product discovery when the shopping journey starts outside your store?
02How should retail brands think about AI Search, GEO, SEO, product feeds, PDPs, and structured content together?
03What does organic growth mean when fewer searches behave like traditional searches?
04How do you prove impact when traffic, rankings, clicks, and revenue no longer move in simple lines?
05And where should experimentation sit when the rules of discovery keep changing?

Dear friend,

The best conversations about the future of ecommerce rarely happen on stage. They happen around a table, with people close enough to the work to know what is really changing, and senior enough to decide what happens next.

AI Search is already reshaping how shoppers discover, compare, and choose products. Product feeds, PDPs, structured content, organic search, shopping surfaces, and experimentation are starting to overlap in ways most teams are still trying to make sense of.

For enterprise ecommerce brands, this is not just an SEO question. It is a discovery question, a measurement question, and ultimately a growth question.

That is why we are bringing a small group of senior retail and ecommerce leaders together in New York: to compare notes, challenge assumptions, and talk openly about what it takes to keep winning product discovery as the search journey changes.

If you can join us, we'd be delighted.

✦

SearchPilot

Will Critchlow

Founder & CEO, SearchPilot

A leading voice on SEO testing and the science of organic growth for enterprise brands.

iPullRank

Michael King

Founder & CEO, iPullRank

One of the most respected names in technical SEO and generative engine optimization.

FIFTY✦THREE

A private table at 53, New York

53 sits beneath the Museum of Modern Art, bringing together contemporary Asian cuisine, bold design, and rotating art installations in one of Midtown's most distinctive dining rooms.

For one evening, we're taking that setting and making it smaller: a private, high-signal dinner for enterprise ecommerce leaders thinking seriously about the future of organic growth.

Expect a considered menu, a sharp room, and the kind of conversation that rarely happens on the conference floor.

MICHELIN Guide

RSVP · By 19th June

Accept the invitation

If you can join us, we'd be delighted. Share your details and we'll follow up with the final dinner information.

WhenWednesday 24th June · 7 pm

Where53 NYC · West 53rd Street, New York

Hosted bySearchPilot & iPullRank

Your details

By 19th June

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