Beauty Beyond Basics:

Explore 10+ SEO Test Ideas to Grow Your Organic Traffic 

Live Webinar
Early 2024 - Date TBC
5pm BST | 12nn ET | 9am PT

In this live webinar, we will explore strategies to boost your organic traffic with SEO testing and share SEO test ideas. 

Featuring the website of Sephora (with a $2bn forecasted turnover for 2023):

You'll learn the following


SEO testing insights 

From writing your hypothesis to selecting variant pages to test. Plus, a default to deploy philosophy based on 'it's business, not science'. 


SEO testing ideas 

  1. Adding texts to meta descriptions or title tags
  2. Content strategies for your PDP and PLP pages
  3. Schema markup suggestions

Bonus materials

Further test ideas for AI generated texts and technical SEO. Plus, real examples from SearchPilot's bi-weekly SEO test case studies. 

SearchPilot masterclass

Find out how you can improve your SEO through SEO testing and grow your organic traffic to your website, increase brand awareness, and stay ahead of your competition.

Sephora is one of the top beauty ecommerce websites in the US. Our SEO Consultant, Rida Abidi, has studied their website and has come up with 10+ SEO test ideas to inspire your next SEO testing and help achieve your SEO goals.

An employee sitting cross-legged analysing SearchPilot dashboards and statisitcal data