How Skyscanner outpaced the industry by growing +27% vs pre-COVID levels

Customer Success Story

Skyscanner is a global leader in travel with more than 100 million people across the world using their app and website every month. 

Learn how they recovered from pre-Covid traffic levels ahead of the travel industry by dialling up their SEO testing program.  

Success metrics


+27% growth vs pre-COVID levels


1,000+ SEO tests run


ROI from a single positive test

Award-winning program

Our collaboration with Skyscanner, which included rolling out a global testing program of 1,100 tests in three years, even won Best Use of Data (SEO – large enterprise) award at the 2023 European Search Awards.


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