2.2 How to prioritise test ideas
You've got a backlog of great test ideas. Now what? In this module, you'll learn a prioritisation framework that transforms subjective opinions into objective decisions. You'll discover how to score your ideas across four critical dimensions: hypothesis strength, estimated impact, strategic alignment, and effort required. Then you'll use a simple formula to rank your entire backlog so you know exactly which test comes next.
Beyond just scoring, you'll see how this framework becomes your communication tool with stakeholders, eliminates bias from test selection, and ensures your team is always working on the ideas that deliver the biggest bang for your buck.