A disruptive testing methodology
Our people have been in SEO a long time. We know the tried-and-tested and we found it wanting.
So, we built a server-side testing tool to deliver reliable results. It groups pages, not visitors - the only way to do true SEO testing.
Our platform allows you to make rules-based changes to many pages at once across large site sections. Perfect for split testing on large sites and rolling out winning tests.
Good for Google, good for you
Crawlable and credible
SEO A/B testing with SearchPilot is a completely legitimate activity.
Every visitor - human or search engine spider - gets the same HTML with no cloaking. It’s just like making a normal code change to your website.
Building better business cases
Getting resources, support, and recognition is hard in SEO. Especially in large enterprises.
With SearchPilot you can rapidly generate a stream of easy-to-understand results that help you get buy-in from every stakeholder.
Why SEO teams love SearchPilot
Our industry experts are on hand to help you develop innovative tests, understand the analysis, and weigh up what to change.
Looking for SEO test ideas?
Sign up to receive our latest test results - perfect for traffic-winning inspiration.
Rapid, powerful and statistically-significant results
When you run a test using SearchPilot, you’re running a controlled SEO split-test.
This means the platform automatically splits a group of pages into statistically similar control and variant sets.
Our neural network algorithm then lets you quantify the impact of the test with high sensitivity and confidence, controlling for effects like seasonality and algorithm changes. This gives you reliable results.
The added benefit of a meta-CMS
Our platform acts as a meta-CMS within your tech stack. This means you can use it to deploy not only SEO changes, but any business-critical change you need.
Whether it’s adding time-sensitive content or updating your site with the latest information, SearchPilot lets you bypass development queues and the limitations of your CMS.
At the same time, configurable access rights ensure only the right changes get published.