SEO Test Results and Case Studies
How we run SEO tests
All the case studies below are based on controlled experiments run with the SearchPilot platform. If you're interested to know more before diving into the individual case studies, you can read more about how SEO A/B testing works, sign up to get these case studies by email every other week or get a demo of the SearchPilot platform.
Impact on SEO performance of price and review schema on product pages
Internal linking case study: do links to nearby location pages help for SEO?
Placing the brand name first in title tags: where does the brand work best? SEO A/B test results
Adding a 2-Step Email Signup Component: what effect do interstitials really have on SEO performance?
What's the SEO impact of adding the current month and year to title tags?
Which is better: our meta description or Google's? Results of an SEO test of forcing Google to respect meta descriptions
Changing microdata to JSON+LD: which is better for SEO?
Should you include prices in your titles for SEO?
Does HTML structure matter for SEO? See the A/B test results.